Tony George, General Manager and flooring consultant at Lifewood Perth
General Manager · Lifewood Perth
Tony
George
Flooring Consultant
22 years · 8,500+ Perth installations

"In my experience, seeing the real timber in person changes everything. Come in and I'll show you exactly what works for your home."

Free showroom consultation · No obligation

22 years.
8,500 homes.
Let's talk about yours.

One conversation with someone who genuinely knows Perth floors. Clear answers, real numbers, no pressure.

Book Your Consultation with Tony →

Free · 45 minutes · Available Monday to Saturday

★★★★★ 4.7 · 217 Google reviews
Meet Tony

A 27-second introduction
from Tony himself

Before you book, hear it from Tony directly. He'll tell you exactly what to expect from your consultation — and why preparation makes all the difference. No scripts, no sales pitch. Just Tony.

0:27
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Award
ATFA Excellence Retailer of the Year 2025
What Perth homeowners say about Tony
The difference 22 years makes
★ ★ ★ ★ ★

"Tony's knowledge is in a different league. He looked at our old Jarrah subfloor, knew exactly what would work, and gave us a quote on the spot. We didn't need to go anywhere else."

David & Karen M.
Cottesloe, WA
★ ★ ★ ★ ★

"I'd been getting conflicting advice online for weeks. One conversation with Tony and it was sorted. He's the kind of person you trust immediately — because he's clearly seen it all."

Rachel T.
Dalkeith, WA
★ ★ ★ ★ ★

"Tony didn't rush us, didn't oversell us, and genuinely helped us choose what was right for our family — not what was right for his commission. Our French Oak floors are stunning."

The Williams Family
Subiaco, WA
What to expect

What happens in your
45 minutes with Tony

01
Your home, your brief

Tony asks about your home — the rooms, your subfloor, how your family lives in the space, your budget. In 22 years he's developed an instinct for what works where. Most people say this conversation feels less like meeting a salesperson and more like talking to the expert friend you always wished you had.

02
The timber, in person

Tony walks you through our 400m² showroom — real timber at full width, under real light. He'll steer you toward what suits your home specifically, drawing on thousands of Perth projects. When you stand on the floor that's right for you, you'll know.

03
A real, honest number

Tony gives you a specific cost range for your project — supply, installation, and subfloor preparation all accounted for. No vague "starting from" figures, no surprises later. You leave knowing exactly what it costs and what you're getting.

22
years doing exactly this

Tony has been helping Perth families choose their timber floors since 2003. He's seen virtually every subfloor condition, every suburb, every lifestyle. He knows what French Oak does in a coastal home, what Jarrah looks like after a decade in a family house, and which species holds up when you have dogs, kids, and a busy household. That knowledge is what you're getting in your 45 minutes.

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Warranty
Lifetime

The only Perth flooring company offering a lifetime warranty. If it ever fails, we fix it. Full stop — no fine print.

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Technology
Patented

Stabilised Solid® is Lifewood's patented flooring system — the only one engineered specifically for Australian climate conditions.

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Accreditation
ATFA Triple

Triple-accredited by the Australasian Timber Flooring Association as manufacturer, retailer, and supplier. The only company in WA.

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Experience
8,500+ homes

22 years. 8,500+ Perth installations. Tony personally oversaw the majority of them. Very little he hasn't seen.

What happens before you arrive

Tony is already
working on your project

Most flooring visits begin with a consultant gathering information from scratch. A booked Lifewood consultation begins differently — Tony has already reviewed your project, done the relevant research, and prepared a draft of what your floor will cost. The time in the showroom is spent on the conversation that actually matters.

01
Your project details are reviewed before you walk in

When you book, you tell us about the rooms, the situation — new build, renovation, or extension — and any specifics about your subfloor. Tony reads this and thinks about your project before you arrive.

02
A draft quote is prepared — before the appointment

Based on your project details, Tony prepares a draft cost estimate covering supply, installation, and subfloor preparation. You leave with a real number because most of the work was done before you arrived.

03
Relevant research done for your specific situation

Strata properties require acoustic compliance. New builds have builder specifications. Heritage homes have constraints. Tony investigates the details that apply to your property — so there are answers waiting, not follow-up calls after you leave.

04
Every aspect accounted for — not discovered at installation

Transitions, subfloor conditions, moisture barriers, acoustic requirements — all addressed before a final figure is agreed. Not discovered after the job has started and momentum is impossible to stop.

05
The conversation is relaxed — focused on what matters to you

When the administration is handled before you arrive, the 45 minutes is spent on the genuinely enjoyable part — walking the floor, understanding what each species looks like in your light, finding the floor that matches your taste and budget.

Book with Tony Tony starts preparing the moment you book

Tell Tony about your project when you book — rooms, subfloor, style direction, any special requirements. The more detail you share, the more prepared he'll be.

Book your consultation

A conversation worth
22 years in the making

Pick a time that suits you. Tony is available Monday to Saturday at Lifewood's Osborne Park showroom. The consultation is free, takes 45 minutes, and comes with no obligation to proceed with anything.

Free showroom consultation — no charge, ever
45 minutes with 22 years of Perth flooring knowledge
Bring your floor plan or measurements if you have them
You'll leave with a real, honest cost estimate
Lifewood Osborne Park · 1/18 Hector Street West