Free consultation. No obligation

A conversation
without pressure

Warm, patient, and deeply trusted. Sophie listens first, then helps you find the floor that's right for you.

Sophie listens first, then helps you find the floor that's right for your home
Walk 400m² of real timber under natural light, not swatches, actual floors
A warm, pressure-free conversation that ends with a clear decision
Book with Sophie Flooring Consultant. Free consultation
★★★★★ 4.7. 217 Google reviews
Sophie Francis, Flooring Consultant, Lifewood Perth
Lifewood Perth. Flooring Consultant
Sophie Francis
Flooring Consultant
Experience & credentials
Why clients
choose Sophie

Sophie takes the time to understand your home, your style, and how you actually live before making a single recommendation. Many of her clients describe the visit with Sophie as the moment a decision they had been wrestling with for weeks suddenly became easy. There is no pressure, no rushing, and no sense of being steered anywhere. Just a warm, knowledgeable conversation that ends with clarity. When you book, your Welcome Pack is prepared before you arrive.

Flooring Consultant, Lifewood Perth
Trusted by hundreds of Perth homeowners
Specialist in renovation and extension projects
Known for patient, pressure-free consultations
ATFA triple-accredited organisation
What Sophie's clients say
★ ★ ★ ★ ★

"Sophie made me feel like the most important client she had. Samples ready, questions prepared, and genuine warmth throughout. I chose my floor in an hour and felt completely at peace with it."

Natalie K.
Nedlands, WA
★ ★ ★ ★ ★

"I had been putting this off because I felt overwhelmed. Sophie made it genuinely easy. Patient, knowledgeable, and zero pressure. Exactly what I needed."

Anna L.
Floreat, WA
★ ★ ★ ★ ★

"My husband and I both felt so well looked after. Sophie listened to both of us, found a floor we both loved, and explained everything clearly. Exceptional."

The Harrison Family
Swanbourne, WA
Your Lifewood Welcome Pack

Prepared for your home,
before you arrive

When you book with Sophie, she reads your project details carefully and thinks about your home before you arrive. She curates timber samples and materials matched to your style direction. Not a generic selection, but a thoughtful starting point for your conversation. Clients often describe the Welcome Pack as the moment the visit moved from shopping to deciding.

Book and receive yours →
Your
Welcome
Pack
🪵
Timber samples matched to your brief

Species selected for your home, style, and subfloor. Not a generic set.

📋
Pricing guide for your project

Real cost ranges for your rooms and species. Not vague starting figures.

📖
Materials for your situation

New build, renovation, or extension. Prepared for where you are in the process.

Lifewood Perth showroom, Osborne Park
400m² of floors you can
walk on, touch and feel
Perth's largest timber flooring showroom. Osborne Park
What Sophie brings

Three things that make
a consultation with Sophie different

Every Lifewood consultant is knowledgeable. What sets each one apart is their approach. Here is what you can expect from a visit with Sophie.

01
Listens first, suggests second

Sophie's approach is to understand your home, your lifestyle, and your aesthetic before offering a single recommendation. Her clients feel heard, not sold to. That difference is everything.

02
The decision that finally clicks

Many clients describe her visit as the moment months of uncertainty resolved into complete clarity. Not because Sophie pushed, but because she listened carefully enough to ask the right question.

03
Renovations and extensions

Sophie specialises in helping homeowners match new flooring to existing spaces, understanding how light, colour, and scale interact across a real, lived-in home.

What happens when you book

Three steps to
your floor

01
Tell us about your home

Book and share a few details about your project and what you are imagining. Sophie reads this carefully and thinks about your home before you arrive.

02
Your Welcome Pack is curated

Sophie thoughtfully selects timber samples and materials matched to your style direction. A considered starting point, not a generic selection.

03
45 minutes. No pressure, complete clarity

Sophie guides you through the showroom, answers every question, and makes sure you leave feeling clear, whatever you decide to do next.

Book with Sophie Your draft quote and Welcome Pack prepared before you arrive
Before you arrive

Sophie has already thought
carefully about your home

Sophie's approach is to listen before she suggests, and that process begins before you arrive. When you book with Sophie, she reads your project details, thinks about your home, and prepares everything that will make the conversation feel considered rather than generic. The warmth of the visit is possible because the preparation has already been done.

01
Sophie reads what you share and thinks about your home before you arrive.

The timber samples in your Welcome Pack are not a standard selection. They are curated for your style direction, your rooms, and what you have described about how you live. Sophie has already considered which species will work in your light, at your scale, against your existing finishes. The conversation begins at a completely different level of specificity.

02
Sophie costs your project before the appointment.

Based on your project details, Sophie prepares a draft cost estimate covering supply, installation, and subfloor preparation. You do not spend the first part of the consultation establishing what your project involves. Sophie already knows, and the time is free for the conversation that actually matters. Finding the floor that feels right.

03
Strata acoustics, subfloor conditions, builder specifications. All considered in advance.

Strata properties have acoustic compliance requirements that affect which products can be used. New builds have height tolerances set by the builder. Heritage homes have their own constraints. Sophie identifies what applies to your project before you arrive, so there are answers rather than questions, and certainty rather than follow-up.

Book with Sophie Sophie prepares your Welcome Pack and draft quote before the appointment

Share your style direction, the rooms involved, and any special requirements when you book. The more Sophie knows, the more prepared and personal the visit will be.

Book your consultation

A decision that
finally feels right

Pick a time that suits you. Sophie is available Monday to Saturday at Lifewood's Osborne Park showroom. The consultation is free, takes 45 minutes, and comes with no obligation. Your draft quote and Welcome Pack will be ready when you arrive.

Free showroom consultation. No charge, ever.
45 minutes of undivided attention with Sophie
Your personalised Welcome Pack ready on arrival
A real, specific cost estimate before you leave
Lifewood Osborne Park. 1/18 Hector Street West
Prefer to get in touch directly?

Call Lifewood or email Sophie anytime. Happy to answer questions before you book.

(08) 9445 9011 sophie@lifewood.com.au

This is a free 45-minute in-person visit to our Osborne Park showroom at 1/18 Hector Street West.

Lifewood. Handcrafted Flooring. Perth

Your floor,
beautiful for life

Book with Sophie and arrive to find everything prepared
Book with Sophie Free. 45 minutes. Welcome Pack included. No obligation.
(08) 9445 9011 sophie@lifewood.com.au

Lifewood. 1/18 Hector Street West, Osborne Park